Batkid Captures Public’s Heart

SF BatKid saves Gotham City!
SF BatKid saves Gotham City! (Photo credit: Dave Schumaker)

Scriptwriters wish they could write a story (video) like this. A child in remission from leukemia, a dream, and fulfillment courtesy of the Make A Wish Foundation.

He wanted to play at being a hero. He already is.

Traditional media and social media contributed (big shout out to Clever Girls Collective social marketing company which contacted Twitter), as well as over 12,000 people volunteering to participate, witness and cheer on Batkid.

A sampling of tweets from adults:

I’m not even gonna lie. I spent most of the day following Batkid. One of my favorite stories by far.

Everyone thought they were helping Batkid today. Truth is, he was helping us. The world was a better place, if just for a little while.

And if a tear didn’t tug at your eye, or a smile on your face, then you’re a fitting replacement for Mr. Freeze or Capt. Cold.

Published by Anthony Scialis, Social Media Content Creator

My name is Anthony Scialis and I used to be a newspaper writer. For over 40 years I covered the business and entertainment beats for community newspapers & magazines. Now, I use research & writing experience to provide Small Business Owners with customer-centric information. I assist with writing blogs and tweets, freeing up small biz owners to focus on what they enjoy and do best— run their businesses.

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