In today’s issue, we look at work arounds for negative reviews, as well as the variations of “opt in” and “not opt out” in Dark Pattern Design. SLICE is a M-F news digest targeted to assist Social Media Managers and Small Business Owners doing their own marketing.
MAIN SLICE
Reviews can significantly affect your client’s revenue flow. Trying to remove biased negative ones from review sites like Yelp are a tough sell as evidenced by an unsuccessful court case where an “aggrieved law firm tried to force it to remove negative posts.” If a law firm lost its case, what can you do? More…
SLICE SPECIAL OF THE DAY
Hopefully none of your clients have been engaging in Dark Pattern Design. If so, take note that consumers are beginning to fight back against deceptive practices. More…
SLICE MOTIVATION
SLICE INGREDIENTS
Plain text websites not needing hosting (nor a SMM to create them) are in the news. As this TechRepublic article explains they “are portable and private, existing only as a URL, and could be an inexpensive option for SMB website creation.” More…
SLICE ON THE GO
Sweatlag is here. Bound to happen. A jet lag recovery workout. Created by Delta Airlines and Equinox. Four workout videos are available on Delta’s YouTube Channel. More…
And… if you are looking for a timely marketing promotion for your small business: July is National Independent Retailer Month and today is National Sugar Cookie Day.