Social Media Slice for Monday, July 9, 2018

In today’s issue, we look at work arounds for negative reviews, as well as the variations of “opt in” and “not opt out” in Dark Pattern Design. SLICE is a M-F news digest targeted to assist Social Media Managers and Small Business Owners doing their own marketing.



Reviews can significantly affect your client’s revenue flow. Trying to remove biased negative ones from review sites like Yelp are a tough sell as evidenced by an unsuccessful court case where an “aggrieved law firm tried to force it to remove negative posts.” If a law firm lost its case, what can you do? More


Hopefully none of your clients have been engaging in Dark Pattern Design. If so, take note that consumers are beginning to fight back against deceptive practices. More




Plain text websites not needing hosting (nor a SMM to create them) are in the news. As this TechRepublic article explains they “are portable and private, existing only as a URL, and could be an inexpensive option for SMB website creation.” More


Sweatlag is here. Bound to happen. A jet lag recovery workout. Created by Delta Airlines and Equinox. Four workout videos are available on Delta’s YouTube Channel. More

And… if you are looking for a timely marketing promotion for your small business: July is National Independent Retailer Month and today is National Sugar Cookie Day. 

Published by Anthony Scialis, Social Media Content Creator

My name is Anthony Scialis and I used to be a newspaper writer. For over 40 years I covered the business and entertainment beats for community newspapers & magazines. Now, I use research & writing experience to provide Small Business Owners with customer-centric information. I assist with writing blogs and tweets, freeing up small biz owners to focus on what they enjoy and do best— run their businesses.

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