Social Media Slice for December 17, 2018 : ACCOUNTING APPS FOR SMB, QUORA MASSIVE DATA BREACH, and FACEBOOK DYNAMIC CREATIVE ADS


MOTIVATIONAL SLICE

Our #MondayMotivation cover is from a tweet by Jo-Anne Wild @wild_jo

SLICE is a M-F news digest targeted to assist Social Media Managers and Small Business Owners doing their own marketing.


MAIN SLICE

ACCOUNTING APPS FOR SMB- When the social media and marketing free lance business is thriving, that’s when the backend gets complicated. You will need accounting, finance, even budgeting help. Here are 15 apps to save you time and money. More


SLICE SPECIAL OF THE DAY

QUORA MASSIVE DATA BREACH- over 100 million Quora users recently fell victim to a full cyber attack. That is bad. But more frightening is this line: “Even if you don’t recall having a Quora account, you might want to make sure.” I didn’t realize I had one until a few months ago when a local person ‘followed’ me.

So, what did the hackers get? “Account information, e.g. name, email address, encrypted (hashed) password, data imported from linked networks when authorized by users.” And… that’s not all. More


SLICE INGREDIENTS

FACEBOOK DYNAMIC CREATIVE ADS- Heard about Dynamic Creative process but hesitated? We have posted about this before. This article explains all to help you maximize your efforts to optimize campaigns for your accounts.

Currently you submit to Facebook 3-4 ads and let the algorithm select the best performing ad.

With DC “you provide a set number of assets (creatives, copy, headline, etc.) and you let Facebook form combinations of ads that will then display to a subset of your target audience.” More


SLICE ON THE GO

AVIATION GEEK GIFTS- Are you or someone you know more than just an airline passenger? More than a frequent flier? Someone really into aviation? Then USA Today has a shopping guide to some unique gifts. More


As a Social Media Manager or Small Business Owner, what is one of YOUR biggest pain points? Could it be the blogging process? You KNOW you need blogs for improved SEO on Google, but researching, writing, revising to include keywords, and then editing are very time-consuming tasks. Especially if it takes you THREE HOURS to write the first paragraph!

On the other hand, I can write three paragraphs just getting out of bed. Make better use of your time and tap into my over 40 years of experience as a reporter, editor, and free-lance community writer to generate your creative content. – Anthony Scialis, Managing Editor, SoMe Slice

Please feel free to check out the rest of my website as well.

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