Our #FridayThought cover is from a tweet by Xavier Miller @XavierMiller (background graphic added).

SLICE is a M-F news digest targeted to assist Social Media Managers and Small Business Owners doing their own marketing.


INSTAGRAM OPEN TO DIRECT VIDEO SCHEDULING- Hold. This is only open and available to Instagram Marketing Partners via the Content Publishing API beta program. But yes, Instagram has updated its API to allow direct video scheduling! Third-party services just now need to build the feature into their apps. More


SMALL RESOLUTIONS GET BIG RESULTS- You wont like this: 80% of New Year’s resolutions fail by the second week of February. Your job as a Social Media Manager or Virtual Assistant has enough challenges. So why create more? Because you need to make changes. Just don’t go so big and so general. “Eat better” is self-defeating. Make resolutions concrete and measurable.

The nice folks at Trello spoke to bestselling author Gretchen Rubin for her insights. More


ATTRACTING LEADS FROM WITHIN LINKEDIN- Cody Butler shares his winning process to tap into LinkedIn for solid business leads. He provides 7 detailed steps, plus scripts to use to avoid pitfalls. Interesting reading. More


30-HOUR TRAVEL NIGHTMARE- Alaska Airlines passengers on a flight from Boston to Los Angeles suffered through several miscues as a faulty plane caused a rerouting, a return and a delayed rescheduling. Instead of 7 hours it took 30. What would you have done to pass the time? More

As a Social Media Manager or Small Business Owner, what is one of YOUR biggest pain points? Could it be the blogging process? You KNOW you need blogs for improved SEO on Google, but researching, writing, revising to include keywords, and then editing are very time-consuming tasks. Especially if it takes you THREE HOURS to write the first paragraph!

On the other hand, I can write three paragraphs just getting out of bed. Make better use of your time and tap into my over 40 years of experience as a reporter, editor, and free-lance community writer to generate your creative content. – Anthony Scialis, Managing Editor, SoMe Slice

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