SLICE is a M-F news digest targeted to assist Social Media Managers, Virtual Assistants, and Small Business Owners make sense of all the day to day social media news. Bypass the fluff. Focus on the good stuff.


APPLE FACE TIME BUG LISTENS TO YOU- Straight out of a spy novel, there is a glitch that lets someone call you with Apple Face Time and hear (and see?) what’s going on— EVEN IF YOU DON’T ANSWER. Apple says it is working on a fix quickly. The linked article explains how it’s done (which by this point is all over the web) and how you can disable it on your phone. More


CREATING A ONE-PAGE SOCIAL MEDIA STRATEGY- “Social media isnโ€™t a marketing strategy on its own.” Think about that. In a very in depth article aimed at organizations, but worthy of being read by SMM, Heidi Cohen explains that SM “provides critical GPS for achieving your marketing goals.” Her advice is to build a one-page strategy. Cohen is President of Riverside Marketing Strategies. More


MANAGING FACEBOOK AD CAMPAIGNS MORE EFFICIENTLY- Set it & forget it may work with a crockpot, but if you stop with “set up” and don’t build in “management time” into your campaigns, you are doing your clients a disservice. Solution? Automated Rules feature in Facebook. It automatically updates or notifies you of changes to your campaigns, ad sets, and ads, and undertakes the actions you specify. More


TUESDAY TRAVEL TERRIBLE- It is just barely 8am Eastern USA time and that headline is a fact not prediction. As of late Monday night, the Midwest snowstorms have forced cancellation of more than 900 Tuesday flights. Atlanta is looking to be hardest hit. More


Our #TuesdayThoughts cover image is from a tweet by TuesdayThoughts @Tdaythoughts (background graphic added).

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Make better use of your time and tap into my over 40 years of experience as a reporter, editor, and free-lance community writer to generate your creative content. – Anthony Scialis, Managing Editor, SoMe Slice

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