Social Media Slice for February 14, 2019 : ALLOCATING YOUR SOCIAL MEDIA BUDGET; 5 TIPS TO CREATING VIDEOS THAT SUCCESSFULLY SELL; and PINTEREST SPEC GUIDE


WELCOME SLICE

SLICE is a M-F news digest targeted to assist Social Media Managers, Virtual Assistants, and Small Business Owners make sense of all the day to day social media news. Bypass the fluff. Focus on the good stuff.


MAIN SLICE

ALLOCATING YOUR SOCIAL MEDIA BUDGET- Does your social media marketing budget focus on “spray & pray” or an “80/20” plan? Are there other aspects of a budget that don’t involve ad spend? Think about staff, tools, does your brand already have a following, and do you need to spend time/money to also gain market attention? More


SLICE SPECIAL OF THE DAY

5 TIPS TO CREATING VIDEOS THAT SUCCESSFULLY SELL- No “hook” in your video quite probably means most viewers won’t make it to the ending. In fact, more than 20% of viewers click away from a video within 10 seconds or less. Like some more tips? More


SLICE INGREDIENTS

PINTEREST SPEC GUIDE- File types, aspect ratios, character counts– these specs and more are necessary to create successful Pins and Carousels on Pinterest. We found an article that lists the info all in one spot. Happy Valentine’s Day! More


SLICE ON THE GO

HOW WOULD YOU HANDLE THIS INCIDENT?- A flight attendant goes the “slut-shame” route on passenger over her travel attire. Passenger then takes to social media to expose harassment. How would you handle the situation if airline was your client?  More


MOTIVATIONAL SLICE

Our #ThursdayThought small biz motivational cover image is from a tweet by Peter Vermeulen @pvermeul_peter .


What is one of YOUR biggest social media pain points? The blogging process? You KNOW you need blogs for improved SEO on Google, but researching, writing, revising to include keywords, and then editing are very time-consuming tasks.

Make better use of your time and tap into my over 40 years of experience as a reporter, editor, and free-lance community writer to generate your creative content. – Anthony Scialis, Managing Editor, SoMe Slice

Please feel free to check me out

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