Social Media Slice for February 15, 2019 : INSTAGRAM ERRATIC FOLLOWER COUNTS; YOUTUBE ADS VALUED OVER FACEBOOK ADS; and LINKEDIN OBJECTIVE BASED ADS


WELCOME SLICE

SLICE is a M-F news digest targeted to assist Social Media Managers, Virtual Assistants, and Small Business Owners make sense of all the day to day social media news. Bypass the fluff. Focus on the good stuff.


MAIN SLICE

INSTAGRAM ERRATIC FOLLOWER COUNTS- Vanity metrics though they are, “follower counts” dropping dramatically are a cause for concern. Instagram users were hit with just such a calamity yesterday. Did you or your clients notice any changes on your accounts?

WERSM website reports that Instagram was not cleaning out bots but being hit by a bug:

“We’re aware of an issue that is causing a change in account follower numbers for some people right now. We’re working to resolve this as quickly as possible.” More


SLICE SPECIAL OF THE DAY

YOUTUBE ADS VALUED OVER FACEBOOK ADS- Platform nuances are key to grasping current value of one service over the other. YouTube is considered more trusted. Just look at all recent data breach news Facebook has suffered (or rather done to itself).

That is one of the topics up for discussion when Entrepreneur Network partner Eric Siu interviewed John Crestani of Welearn. It is a quick 5 minute video that offers some good tips for social media marketers on the value of YouTube. More


SLICE INGREDIENTS

LINKEDIN OBJECTIVE BASED ADS- Did you know that LinkedIn has an ads pixel? Or were you aware that Campaign Manager interface has been redesigned for LinkedIn objective-based ads? Or… well you get the point, there is a lot to know about LinkedIn advertising. Social Media Examiner provides a thorough breakdown on how to best use the new Campaign Manager for successful objective based ads. More


SLICE ON THE GO

STATE DEPT. ISSUED HAITI TRAVEL WARNING- Civil unrest has turned into violence in Haiti; deaths, injuries and robberies have forced US to post travel warnings to the Caribbean nation. More


MOTIVATIONAL SLICE

Our #FridayFeeling cover image is from a tweet by Rondi Lambeth @rondilambeth (background graphic added).


What is one of YOUR biggest social media pain points? The blogging process? You KNOW you need blogs for improved SEO on Google, but researching, writing, revising to include keywords, and then editing are very time-consuming tasks.

Make better use of your time and tap into my over 40 years of experience as a reporter, editor, and free-lance community writer to generate your creative content. – Anthony Scialis, Managing Editor, SoMe Slice

Please feel free to check out the rest of my website as well.

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