Social Media Slice for March 28, 2019: LINKEDIN TEAMS UP WITH ADOBE TO IMPROVE AD TARGETING; SIX TYPES OF KEYWORDS YOU SHOULD BE MONITORING; and INSIDE JON LOOMER SMMW SESSION PROMOS


WELCOME SLICE

SLICE is a M-F news digest targeted to assist Social Media Managers, Virtual Assistants, and Small Business Owners make sense of all the day to day social media news. Bypass the fluff. Focus on the good stuff.


MAIN SLICE

LINKEDIN TEAMS UP WITH ADOBE TO IMPROVE AD TARGETING- The goal in mind is to “empower B2B marketers and sellers to easily identify, understand and engage B2B customer buying teams.” That sounds like a good idea for social media managers, marketing directors, and brands. More


SLICE SPECIAL OF THE DAY

SIX TYPES OF KEYWORDS YOU SHOULD BE MONITORING- If you are working in social media, I should not have to explain keywords. They are the building blocks of search. Some of you may use one keyword or a keyword string to find trending topics of discussion for Facebook posts or comments on your brand on Twitter.

To improve your search efforts to “get relevant and comprehensive results” here are six critical keyword categories you should focus upon. More


SLICE INGREDIENTS

INSIDE JON LOOMER SMMW SESSION PROMOS- What he did. How he did it. Results he got. At any given time there were 10 competing sessions at the recent Social Media Marketing World event. Noted influencer Jon Loomer walks us through the process he used to attract people to his speaking session. More


INTERNATIONAL SLICE

SOCIAL MEDIA ACCOUNTS OF THE ROYALS- And when we say “royals” we don’t just mean those prince & princess, duke & duchess types in the United Kingdom. When we say “accounts” we mean as many as can be found around the world. From Albania to the UAE!!! More


MOTIVATIONAL SLICE

Our #ThursdayThoughts cover image is from a tweet by Quincy Wasike @WasikeQuincy (background graphic added).


Would a newsletter like Slice, tailored to the content of your B2B or B2C customers, be of value to you? You can’t depend on newsfeeds anymore. It is no secret they have become declining organic sources of engagement. Just as friends update each other on what’s happening in their lives, small biz can build engaging relationships with customer bases by keeping them in the loop with email newsletters.

Interested? Contact me at AmsSvs@consultant.com.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.