Social Media Slice for April 1, 2019: FACEBOOK LOOKING TO LIMIT GOING LIVE; TEN TIPS TO POWER PINTEREST PERFORMANCE; and GOOGLE ADS KEYWORD PLANNER UPDATES


WELCOME SLICE

SLICE is a M-F news digest targeted to assist Social Media Managers, Virtual Assistants, and Small Business Owners make sense of all the day to day social media news. Bypass the fluff. Focus on the good stuff.


MAIN SLICE

FACEBOOK LOOKING TO LIMIT GOING LIVE- Word from Facebook’s COO Sheryl Sandberg is that FB is exploring restrictions on who can go Live depending on factors such as prior Community Standard violations. With great power comes great responsibility and FB is realizing that not everyone can be trusted with that power. More


SLICE SPECIAL OF THE DAY

TEN TIPS TO POWER PINTEREST PERFORMANCE- Among the major social media platforms Pinterest is often the most misunderstood. Is it an electronic rolodex? Is it an Instagram ripoff? Is it like visual trading cards? Or is it an investment?

The half-life of a good Pin is said to be 3.5 months. That’s 1,680 times longer than the reported half-life of a Facebook post. Extended presence that strong can help drive more traffic. To help make your Pin stand out here are 10 tips geared for B2B, but some are applicable for B2C as well. More


INTERNATIONAL SLICE

MEXICO’S SOCIAL MEDIA SEEING #METOO MOVEMENT- Sexual violence against women is sadly a continuing global tragedy. In Mexico there has been a recent uptick in social media focus of sexual assault allegations.

For example, 43% of the female journalists interviewed for a survey admit to being harassed at least once by their sources.

According to Global Voices, “The surge was kicked off by a tweet by Ana G. González in which she accused a well-known journalist of physically assaulting ‘a long list of women,’ one of them being part of her close circle of friends.”

That tweet gave birth to the hashtag #MeTooEscritoresMexicanos (#MeTooMexicanWriters). It was followed by similar ones in other areas of education and the arts. More


SLICE INGREDIENTS

GOOGLE ADS KEYWORD PLANNER UPDATES- Some new and revised goodies are now in your Google tool box to make your campaigns more effective. Grouped keywords. Monthly trends bar chart. Save new keywords to existing campaigns! And more. If you use Google Ads, this is a big deal. More


MOTIVATIONAL SLICE

Our #MondayMotivation cover image is from a tweet by Linda Nordin @linda_nordin63 (background graphic added).


What is one of YOUR biggest social media pain points? The blogging process? You KNOW you need blogs for improved SEO on Google, but researching, writing, revising to include keywords, and then editing are very time-consuming tasks. Make better use of your time. Tap into my over 40 years of experience as a reporter, editor, and free-lance community writer to generate your creative content. – Anthony Scialis, Managing Editor, SoMe Slice

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