Social Media Slice for May 17, 2019: YouTube Testing Bumper Ads; Queen to Hire SMM; Increase Sales Funnel Conversions; and Twitter Popular in Japan


WELCOME SLICE

SLICE is a M-F news digest targeted to assist Social Media Managers, Virtual Assistants, and Small Business Owners make sense of all the day to day social media news. Bypass the fluff. Focus on the good stuff.


MAIN SLICE

YouTube Testing Bumper Ads- Intriguing concept that could benefit small biz and sole owner social media agencies. Using machine learning to auto-piece together a 6 second bumper ad from a longer one. No time or tech required on your part to create. Just chose from 3 or 4 options made for your approval.

Use them as teasers or short stand alones or in a sequence. Currently in alpha testing. But something to keep an eye on. 👁 More


SLICE SPECIAL OF THE DAY

Queen to Hire SMM- Yes, you read that correctly. Elizabeth II, Queen of England is looking to make a royal splash on social media (look out Meghan, Duchess of Sussex). Are you up for it? Entry level at around $38,000 but you get to work at Buckingham Palace! 👁 More


INTERNATIONAL SLICE

Twitter Very Popular in Japan- There is a freedom offered by Twitter that apparently appeals to users. Bloomberg reports that “It’s common for a Japanese user to have, say, one account for following KPop, another for professional conversations, and another for engaging in sports.”

For social media managers that means an opportunity to more easily target consumers based on their specific interests. 👁 More


SLICE INGREDIENTS

Increase Sales Funnel Conversions- This is an interesting video (approx. 7 minutes) from Ian Cleary of Razor Social. Not only does he go over the basics of the sales funnel and provide tips, this also acts as a review of Getresponse’s new Autofunnel feature which allows for easy set up and analytics tracking all in one tool. 👁 More


MOTIVATIONAL SLICE

Our #FridayFeeling cover image is from a tweet by Darren Ewers @DarrenEwers


What is one of YOUR biggest social media pain points? The blogging process? You KNOW you need blogs for improved SEO on Google, but researching, writing, revising to include keywords, and then editing are very time-consuming tasks. Make better use of your time. Tap into my over 40 years of experience as a reporter, editor, and free-lance community writer to generate your creative content. – Anthony Scialis, Managing Editor, SoMe Slice

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