Social Media Slice for June 4, 2019: Voice to Compete Against Facebook; Guide to Building Strong Keyword List; and Best times to Tweet


MAIN SLICE

Voice to Compete Against Facebook-
The Block.one crypto firm has launched Voice, a social platform that lets users post, share, and promote content. You may have heard of something similar called Steemit, a social network where users got paid for posting content.

“A blockchain-based social network could potentially give users more control over their posts and photos — an issue that has increased in importance as Facebook’s business model built around harvesting user data is increasingly scrutinized.” – Bloomberg Business

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WELCOME SLICE

SLICE is a M-F news digest targeted to assist Social Media Managers, Virtual Assistants, and Small Business Owners make sense of all the day to day social media news. Bypass the fluff. Focus on the good stuff.


SLICE SPECIAL OF THE DAY

Guide to Building Strong Keyword List-
What search term is your client’s brand known for? Is there more than one word or phrase that people are using — or you want them to use? That is the keyword list you want to build and incorporate into all of your content.

“Filter using words containing can, how, what, when, if, who, why, etc. to help identify question-based keywords that may be valuable to you.” – Influence & Co. blog

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SLICE INGREDIENTS

Best Times to Tweet-
Just “putting it out there” does not work on Twitter. With 330 million monthly users there are a lot of tweets zipping by your followers and potential readers. You need to know who your audience is and when THEY are using the platform.

“… you can strategically pursue higher engagement by coordinating your tweets with fluctuations trends throughout the day.” – AdEspresso

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MOTIVATIONAL SLICE

Our #TuesdayThoughts cover image is from a tweet by Jaron Felder @MrsJaronfelder


Would a newsletter like Slice, tailored to the content of your B2B or B2C customers, be of value to you? You can’t depend on newsfeeds anymore. It is no secret they have become declining organic sources of engagement. Just as friends update each other on what’s happening in their lives, small biz can build engaging relationships with customer bases by keeping them in the loop with email newsletters.

Interested? Contact me at AmsSvs@consultant.com.

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