Social Media Slice for July 1, 2019: Online Sales Booming in Thailand; Are Written Words Dead to Social Media; and Voice Search Might Be Just A Lot of Talk


MAIN SLICE

Online Sales Booming in Thailand
The hottest market to move product and services is in Asia. According to Thailand’s Electronic Transaction Development Agency, latest data indicated sales via social media more than doubled to 334.2 billion baht (US$10.9 billion) in 2017. Upgrades to mobile banking apps were key.

“Social commerce is a market to monitor because Facebook has moved more sharply in a commerce direction recently with the launch of many commerce friendly features.” – Alessandro Psicini, co-founder of Crea, which advises brands that want to boost their social media sales in Thailand.

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WELCOME SLICE

SLICE is a M-F news digest targeted to assist Social Media Managers, Virtual Assistants, and Small Business Owners make sense of all the day to day social media news. Bypass the fluff. Focus on the good stuff.


SLICE SPECIAL OF THE DAY

Are Written Words Dead to Social Media-
It is so easy to say something is passé or even dead to build up the next coming thing. Radio was supposed to kill newspapers. TV was supposed to kill films. And now visuals (pictures & video) are supposed to replace the written word as drivers of content on social media.

“So you watch that ‘how to’ video tutorial but remember, a script with written words was needed. Or you listen to that podcast, but know that the hosts read a lot of articles that week full of written words for discussion topics.” – Anthony Scialis

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SLICE INGREDIENTS

Voice Search Might Be Just A Lot of Talk-
The heralded audio revolution doesn’t seem to have made it to the masses as quickly and strongly as once predicted. New survey shows seniors more into it than younger consumers.

“As 2020 approaches, marketers are now skeptical voice search will actually cause a cataclysmic shift to our marketing strategies. At BrightonSEO in April, Patrick Reinhart’s presentation was dedicated to questioning whether voice should be the main focus in SEO, with statistics to support that, so far, voice search has made a much smaller impact on searcher behavior than we anticipated.” Lily Ray, writing for Search Engine Land

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MOTIVATIONAL SLICE

Our #MondayMotivation cover image is from a tweet by Meghan Monaghan @MeghanMonaghan1


What is one of YOUR biggest social media pain points? The blogging process? You KNOW you need blogs for improved SEO on Google, but researching, writing, revising to include keywords, and then editing are very time-consuming tasks. Make better use of your time. Tap into my over 40 years of experience as a reporter, editor, and free-lance community writer to generate your creative content. – Anthony Scialis, Managing Editor, SoMe Slice

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