Social Media Slice for August 5, 2019: Pinterest Becoming More Shoppable; Did Your Site Drop in Latest Google Update; and Publishing and Scheduling to Instagram and IGTV Just Got Easier


MAIN SLICE

Pinterest Becoming More Shoppable-
Why do consumers turn to Pinterest? For ideas on decorating or design. Once they have an idea, then what? They shop for materials. And what better place than Pinterest since they are already there. To meet those needs, Pinterest has brought shopping front & center.

“In addition to personalized shopping hubs at the top of your home feed, an updated shopping section is rolling out below Pins, making it easy to browse into the catalogs of brands of all sizes…” – Pinterest

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WELCOME SLICE

SLICE is a M-F news digest targeted to assist Social Media Managers, Virtual Assistants, and Small Business Owners make sense of all the day to day social media news. Bypass the fluff. Focus on the good stuff.


SLICE SPECIAL OF THE DAY

Did Your Site Drop in Latest Google Update-
What actions can social media managers take to ensure client sites rank higher in Google after a core update? First, understand that a possible lower ranking may have nothing to do with now doing something wrong in terms of the update. And then, yes, we have some advice.

“One way to think of how a core update operates is to imagine you made a list of the top 100 movies in 2015. A few years later in 2019, you refresh the list. It’s going to naturally change. Some new and wonderful movies that never existed before will now be candidates for inclusion. You might also reassess some films and realize they deserved a higher place on the list than they had before. The list will change, and films previously higher on the list that move down aren’t bad. There are simply more deserving films that are coming before them.” – Google

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SLICE INGREDIENTS

Publishing and Scheduling to Instagram and IGTV Just Got Easier-
Facebook’s Creator Studio may be a social media manager’s new best friend. That’s the new hub to let you publish and schedule posts to Instagram. No more dealing with 3rd party apps.

“It is also a strong sign that Facebook is repositioning Instagram as a core product within its offering. Oh, and if you were thinking about quitting Facebook, now you will have to think again.” – Geoff Desreumaux, writing for WERSM

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MOTIVATIONAL SLICE

Our #Monday Motivation cover image is from a tweet by Zach Hates Everything @zachhates


What is one of YOUR biggest social media pain points? The blogging process? You KNOW you need blogs for improved SEO on Google, but researching, writing, revising to include keywords, and then editing are very time-consuming tasks. Make better use of your time. Tap into my over 40 years of experience as a reporter, editor, and free-lance community writer to generate your creative content. – Anthony Scialis, Managing Editor, SoMe Slice

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