TikTok Advertising Step By Step-
You will be hearing more & more about TikTok as a revenue generator for businesses. Is this short-form mobile video app so popular with the Gen Z crowd for you? Depends on your client. If so, here is a breakdown of ad services.

“For targeting, TikTok offers age, gender, and state-level geo-targeting, and the company has also promised interest, behavioral, more granular demo targeting over time.” – Mikey Dunn, writing in Social Media Today

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SLICE is a M-F news digest targeted to assist Social Media Managers, Virtual Assistants, and Small Business Owners make sense of all the day to day social media news. Bypass the fluff. Focus on the good stuff.


Consistently Producing Quality Video Content-
We’ve said it before & will say again, point & shoot may be ok for BFF’s, but if you want to attract paying customers to your client’s front door, you need to do more. How to create videos that sell on the next Social Media Marketing Podcast.

“Video not only offers your customers a chance to see your product in action but also lets them see the passion in your eyes when you talk about your product and your company. Video allows people to envision themselves using the product and gives them the ability to hear from the customers you serve.” – Michael Stelzner, on Social Media Marketing podcast

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Smarter Spell Check Coming-
G-Suite users be advised. Google is bringing improved spell check capabilities and grammar suggestions to Gmail.

“From the composerโ€™s perspective, the main benefit is that youโ€™ll no longer have to manually click ‘check spelling’ in the compose window for Gmail to analyze your email. Instead, red lines appear under misspellings and blue lines will be under what Gmail perceives to be grammatical errors.” – Chris Welch, writing in The Verge

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Our #Monday Motivation cover image is from a tweet by Jerry Hoskin @JerryHoskin

What is one of YOUR biggest social media pain points? The blogging process? You KNOW you need blogs for improved SEO on Google, but researching, writing, revising to include keywords, and then editing are very time-consuming tasks. Make better use of your time. Tap into my over 40 years of experience as a reporter, editor, and free-lance community writer to generate your creative content. – Anthony Scialis, Managing Editor, SoMe Slice