Social Media Slice for November 26: Cocoon Emerges as Social Media Network for Your Family; What Are Best Types of Video to Use on Social Media; How to Edit Text on iPhone or iPad


📌 Cocoon Emerges as Social Media Network for Your Family-
This has nothing to do with ads. It has everything to do with family. Facebook puts your mom and best friend in the same social network as your most distant “acquaintance.” As with a cocoon, you invite up to a dozen different people to join in each cocoon.

“People can post updates, emojis, and notifications, and Cocoon will thread these conversations automatically. The app also supports automatic updates, ‘ambient sharing’ in tech parlance, giving your fellow Cocoon members a running stream of insights about the location, movement, and activity, and of you and your fellow members.” – Michael J. Coren, writing in Quartz

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SLICE is a M-F news digest targeted to assist Social Media Managers, Virtual Assistants, and Small Business Owners make sense of all the day to day social media news. Bypass the fluff. Focus on the good stuff.


📌 What Are Best Types of Video to Use on Social Media-
If 72% of businesses report that video has helped increase their conversion rates, why are so many SMB still not using video? Lack of creativity? Here are some suggestions.

“When it comes to video production, lack of creativity is often a bigger issue than the upfront costs. To create videos that provide exceptional value to consumers, stick to the things you know. Be yourself and talk about what makes you an expert in your industry. If you don’t know how to diversify your video portfolio, take a look at some of the most engaging types of video content on social media today.” – Strong-Social

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📌 How to Edit Text on iPhone or iPad-
Apple has revised the methods to edit, select, copy, paste, and work with text on iOS 13 and iPadOS 13. Relax. We have the tips.

“You can select text a few different ways, depending on how much you need to select. For a single word, double-tap on it. To select an entire sentence, triple-tap anywhere within it. And for a paragraph, tap four times.” – Lance Whitney, writing in Tech Republic

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Our #TuesdayThoughts cover image is from a tweet by Mike Ingberg @mingberg

What is one of YOUR biggest social media pain points? The blogging process? You KNOW you need blogs for improved SEO on Google, but researching, writing, revising to include keywords, and then editing are very time-consuming tasks. Make better use of your time. Tap into my over 40 years of experience as a reporter, editor, and free-lance community writer to generate your creative content. – Anthony Scialis, Managing Editor, SoMe Slice

Published by Anthony Scialis, Social Media Content Creator

My name is Anthony Scialis and I used to be a newspaper writer. For over 40 years I covered the business and entertainment beats for community newspapers & magazines. Now, I use research & writing experience to provide Small Business Owners with customer-centric information. I assist with writing blogs and tweets, freeing up small biz owners to focus on what they enjoy and do best— run their businesses.

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