Social Media Slice for December 2, 2019: Facebook Using AI to Deliver More Tailored Ad Experiences; 10 Amazing Social Media Marketing Tips for 2020; 7 Questions to Ask to Make Persuasive Sales Videos


MAIN SLICE

📌 Facebook Using AI to Deliver More Tailored Ad Experiences-
Guess it depends on how much control you want to give up to Facebook, but it will now make “predictions for who the right people are for a given message.”

“It’s no secret that people value content that is ‘personally relevant and meaningful’ to them, and this, of course, also applies to Facebook News Feed content. However, creating personalized ads that can scale is a very time-consuming process and one that often takes up many resources.” – George Carey-Simos, writing for WERSM

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WELCOME SLICE

SLICE is a M-F news digest targeted to assist Social Media Managers, Virtual Assistants, and Small Business Owners make sense of all the day to day social media news. Bypass the fluff. Focus on the good stuff.


SLICE SPECIAL OF THE DAY

📌 10 Amazing Social Media Marketing Tips for 2020-
Think on this: 366 million people joined social media in 2019. Want a few tips on how to engage with them for your customers?

“Social media helps improve your ranking in the SERPs: Your social media presence is one of the factors that determine how high you rank on search engines. Brands that have a healthy search presence is seen by the Google algorithm as trustworthy, valuable, and credible.” – Marvellous Aham-adi, writing for Get Stencil

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SLICE INGREDIENTS

📌 7 Questions to Ask to Make Persuasive Sales Videos-
We’ve all been there. Need to make a sales video and the subject is not going to win you an Emmy. But your client expects miracles. Here are some tips & steps to help you focus on success.

“Step One is to prepare your subject a few days before you actually record the piece. Give them time to get comfortable with fact they are going to be on camera. Lay out groundwork on what they can expect” – Owen Video, for Social Media Examiner

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MOTIVATIONAL SLICE

Our #Monday Motivation cover image is from a tweet by Cindy Locher @Cindy_Locher (background graphic added).


What is one of YOUR biggest social media pain points? The blogging process? You KNOW you need blogs for improved SEO on Google, but researching, writing, revising to include keywords, and then editing are very time-consuming tasks. Make better use of your time. Tap into my over 40 years of experience as a reporter, editor, and free-lance community writer to generate your creative content. – Anthony Scialis, Managing Editor, SoMe Slice

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