National Dog Week hits the ground running today (9/20/21). It honors our canine companions for the physical and emotional service they perform. But on another level, this event should educate dog owners and the general public on dog care/abuse.

Approximately 3.1 million dogs enter U.S. animal shelters nationwide every year. – ASPCA

Each year, approximately 390,000 shelter dogs are euthanized. – ASPCA

National Dog Week should be a positive celebration. But I can’t ignore the negative stories I’ve posted lately:

How to Protect Donations from Financial Vampires during Animal Rescues 

Abused Dogs Given Sanctuary in Salem MA 

My LinkedIn and Facebook feeds contain many requests for rescue pledges or outright adoption of dogs in animal shelters.

And we recently had a disturbing regional story of a pet owner who reportedly just didn’t want his dog anymore. So he took it to the water’s edge, chained it to a rock, and walked away. Luckily the dog was rescued from drowning before the tide came in.

We have to do better for our canine companions. 

National Dog Week Objectives

The goals are there to do better. They have been there since the beginning. Back in 1928, the founders of National Dog Week had priorities. These went beyond patting your dog on the head or spending an extra 10 minutes playing fetch. 

  1. A good home for every dog
  2. Elimination of stray dogs from the street
  3. Better-informed dog owners
  4. Consideration for dogs and all animals
  5. Emphasis on the dog’s use as companion and protector
  6. Fair laws for dogs and dog owners
  7. Respect for the rights of the non-dog owner

What You Can Do 

There are many things you can do during National Dog Week. But I want to educate you on those activities that involve animal shelters.

DONATIONS. Yes, money if you have it to spare. But donations can come in the form of products needed at shelters. And not just for the dogs.


  • Blankets & towels
  • Food & water bowls
  • Grooming supplies
  • Leashes and collars
  • Toys


  • Cleaning supplies
  • Garbage bags & zip-lock bags
  • Hand wash and hand sanitizer
  • Office supplies 
  • Paper towels

VOLUNTEERING. These duties vary from shelter to shelter. At some facilities, new volunteers may not have direct access to the animals

  • Answer phones
  • Clean the cages
  • Help feed the animals 
  • Help transport animals between shelters and clinics 
  • Walk shelter dogs 

The Humane Society reports that there are about 3,500 brick-and-mortar animal shelters in the US

The latest estimates indicate that there are over 1,000 organizations operating in England that rehome and rescue dogs.

If not within your city, most likely there is an animal shelter in your county. Give it a call. See if there is a need that you can fill during National Dog Week.

(What type of content should your business website blog offer? Advice rather than product promotion. Be a valuable info resource rather than an irritating source of sales pitches. For example, if you owned a pet shop or veterinary practice, then you might share this type of content. Contact me if interested.)