Social Media Slice for December 9, 2019: Hiding Likes, More Than What You Think; What is YouTube View Velocity and Why You Should Care; Pantone Color Institute Announces Color Of The Year 2020

MAIN SLICE 📌 Hiding Likes, More Than What You Think- So we’ve been told that Facebook & Instagram are hiding likes to reduce bullying and make us feel less self-conscious when posts don’t get much engagement. But insider thinking is hiding likes will increase the number of posts people make! More people. More ads. “MoreContinue reading “Social Media Slice for December 9, 2019: Hiding Likes, More Than What You Think; What is YouTube View Velocity and Why You Should Care; Pantone Color Institute Announces Color Of The Year 2020”

Social Media Slice for December 6, 2019: Shutterstock Reveals The New Color Trends For 2020; Facebook Ad Edits That Could Go Wrong; End-of-the-Year Cleanup Checklist for Macs

MAIN SLICE 📌 Shutterstock Reveals The New Color Trends For 2020- What are the hot colors to blend into pictures or use in ads for the coming year? Shutterstock crunched some numbers & colors. “Shutterstock analyzed the image download data of its 1.9 million customers – designers, marketers, creatives, and bloggers who are already workingContinue reading “Social Media Slice for December 6, 2019: Shutterstock Reveals The New Color Trends For 2020; Facebook Ad Edits That Could Go Wrong; End-of-the-Year Cleanup Checklist for Macs”

Social Media Slice for December 5, 2019: Instagram Begins Enforcing Age Restrictions; Secret’s New Ad Campaign Promotes Women-Owned Firms; End-of-the-Year Cleanup Checklist for Windows

MAIN SLICE 📌 Instagram Begins Enforcing Age Restrictions- Although it isn’t clear how Instagram will verify, it will soon demand birth dates on signups to protect youth. It could also lead to “more tailored experiences” for users. “It seems that the first step could be to allow businesses to restrict what ages can view theirContinue reading “Social Media Slice for December 5, 2019: Instagram Begins Enforcing Age Restrictions; Secret’s New Ad Campaign Promotes Women-Owned Firms; End-of-the-Year Cleanup Checklist for Windows”

Social Media Slice for December 4, 2019: Facebook Now Lets You Transfer Photos And Videos To Google Photos; Women Increasingly Turn to Franchises for Biz Ownership; How to Use an External Mouse with Your iPad

MAIN SLICE 📌 Facebook Now Lets You Transfer Photos And Videos To Google Photos- ‪New data portability tool from Facebook will let you transfer your photos and videos to Google Photos. Word is, only available in Ireland right now. ‬But keep an open eye for global roll out in 2020! “Facebook has been toying withContinue reading “Social Media Slice for December 4, 2019: Facebook Now Lets You Transfer Photos And Videos To Google Photos; Women Increasingly Turn to Franchises for Biz Ownership; How to Use an External Mouse with Your iPad”

Social Media Slice for December 3, 2019: Virtual Influencers Have Nearly 3X Higher Engagement Rate Than Real Influencers; 12 Social Media Marketing Predictions From the Pros; 14 Facebook Ad Examples And Why They Work

MAIN SLICE 📌 Virtual Influencers Have Nearly 3X Higher Engagement Rate Than Real Influencers- What? Don’t look so surprised. It is 2.0 world version of cartoon characters hyping brands. Except sometimes people don’t know? “Influencer marketing is a big trend on social media, and its influence is only predicted to increase within the next fewContinue reading “Social Media Slice for December 3, 2019: Virtual Influencers Have Nearly 3X Higher Engagement Rate Than Real Influencers; 12 Social Media Marketing Predictions From the Pros; 14 Facebook Ad Examples And Why They Work”

Social Media Slice for December 2, 2019: Facebook Using AI to Deliver More Tailored Ad Experiences; 10 Amazing Social Media Marketing Tips for 2020; 7 Questions to Ask to Make Persuasive Sales Videos

MAIN SLICE 📌 Facebook Using AI to Deliver More Tailored Ad Experiences- Guess it depends on how much control you want to give up to Facebook, but it will now make “predictions for who the right people are for a given message.” “It’s no secret that people value content that is ‘personally relevant and meaningful’Continue reading “Social Media Slice for December 2, 2019: Facebook Using AI to Deliver More Tailored Ad Experiences; 10 Amazing Social Media Marketing Tips for 2020; 7 Questions to Ask to Make Persuasive Sales Videos”

Social Media Slice for November 27, 2019: Pinterest Shop Allows Users to Buy from SMBs; Twitter to Remove Inactive Accounts and Free Up Usernames in December; How to Use Facebook Ads to Promote Limited-Time Offers

MAIN SLICE 📌 Pinterest Shop Allows Users to Buy from SMBs- Pinterest is trying to motivate its loyal pinners to do more shopping with a new dashboard that showcases Etsy-style products & profiles of selected small biz. “In contrast to Instagram’s younger demographic, Pinterest users typically skew older. The site says “eight of 10 moms”Continue reading “Social Media Slice for November 27, 2019: Pinterest Shop Allows Users to Buy from SMBs; Twitter to Remove Inactive Accounts and Free Up Usernames in December; How to Use Facebook Ads to Promote Limited-Time Offers”

Social Media Slice for November 26: Cocoon Emerges as Social Media Network for Your Family; What Are Best Types of Video to Use on Social Media; How to Edit Text on iPhone or iPad

MAIN SLICE 📌 Cocoon Emerges as Social Media Network for Your Family- This has nothing to do with ads. It has everything to do with family. Facebook puts your mom and best friend in the same social network as your most distant “acquaintance.” As with a cocoon, you invite up to a dozen different peopleContinue reading “Social Media Slice for November 26: Cocoon Emerges as Social Media Network for Your Family; What Are Best Types of Video to Use on Social Media; How to Edit Text on iPhone or iPad”

Social Media Slice for November 25, 2019: TikTok Starts Testing ‘Shopping Cart’ Social Commerce Feature; WordPress Beefs Up SMB Monetization Options; How to Follow and Unfollow Topics on Twitter

MAIN SLICE 📌 TikTok Starts Testing ‘Shopping Cart’ Social Commerce Feature- First shoppable ads. Now testing giving influencers the ability to use social commerce URLs in their videos! A simple click of the in-video link will connect viewers to an Amazon store where they can buy official merchandise. “This new feature could very well poseContinue reading “Social Media Slice for November 25, 2019: TikTok Starts Testing ‘Shopping Cart’ Social Commerce Feature; WordPress Beefs Up SMB Monetization Options; How to Follow and Unfollow Topics on Twitter”

Social Media Slice for November 22, 2019: Some Users Can Now Schedule Tweets Via Twitter; Android Gift-Giving Guide; How To Grow Instagram Followers After Algorithm Changes

MAIN SLICE 📌 Some Users Can Now Schedule Tweets Via Twitter- Whoa! What? Ok, it is not an edit button. But to be able to schedule direct instead of using 3rd party sites, interesting. Still in beta testing. “Tweet scheduling on twitter .com? Yes please! Starting today, we’re experimenting with bringing one of @TweetDeck’s handiestContinue reading “Social Media Slice for November 22, 2019: Some Users Can Now Schedule Tweets Via Twitter; Android Gift-Giving Guide; How To Grow Instagram Followers After Algorithm Changes”