Social Media Slice for December 2, 2019: Facebook Using AI to Deliver More Tailored Ad Experiences; 10 Amazing Social Media Marketing Tips for 2020; 7 Questions to Ask to Make Persuasive Sales Videos

MAIN SLICE 📌 Facebook Using AI to Deliver More Tailored Ad Experiences- Guess it depends on how much control you want to give up to Facebook, but it will now make “predictions for who the right people are for a given message.” “It’s no secret that people value content that is ‘personally relevant and meaningful’Continue reading “Social Media Slice for December 2, 2019: Facebook Using AI to Deliver More Tailored Ad Experiences; 10 Amazing Social Media Marketing Tips for 2020; 7 Questions to Ask to Make Persuasive Sales Videos”

Social Media Slice for November 27, 2019: Pinterest Shop Allows Users to Buy from SMBs; Twitter to Remove Inactive Accounts and Free Up Usernames in December; How to Use Facebook Ads to Promote Limited-Time Offers

MAIN SLICE 📌 Pinterest Shop Allows Users to Buy from SMBs- Pinterest is trying to motivate its loyal pinners to do more shopping with a new dashboard that showcases Etsy-style products & profiles of selected small biz. “In contrast to Instagram’s younger demographic, Pinterest users typically skew older. The site says “eight of 10 moms”Continue reading “Social Media Slice for November 27, 2019: Pinterest Shop Allows Users to Buy from SMBs; Twitter to Remove Inactive Accounts and Free Up Usernames in December; How to Use Facebook Ads to Promote Limited-Time Offers”

Social Media Slice for November 26: Cocoon Emerges as Social Media Network for Your Family; What Are Best Types of Video to Use on Social Media; How to Edit Text on iPhone or iPad

MAIN SLICE 📌 Cocoon Emerges as Social Media Network for Your Family- This has nothing to do with ads. It has everything to do with family. Facebook puts your mom and best friend in the same social network as your most distant “acquaintance.” As with a cocoon, you invite up to a dozen different peopleContinue reading “Social Media Slice for November 26: Cocoon Emerges as Social Media Network for Your Family; What Are Best Types of Video to Use on Social Media; How to Edit Text on iPhone or iPad”

Social Media Slice for November 25, 2019: TikTok Starts Testing ‘Shopping Cart’ Social Commerce Feature; WordPress Beefs Up SMB Monetization Options; How to Follow and Unfollow Topics on Twitter

MAIN SLICE 📌 TikTok Starts Testing ‘Shopping Cart’ Social Commerce Feature- First shoppable ads. Now testing giving influencers the ability to use social commerce URLs in their videos! A simple click of the in-video link will connect viewers to an Amazon store where they can buy official merchandise. “This new feature could very well poseContinue reading “Social Media Slice for November 25, 2019: TikTok Starts Testing ‘Shopping Cart’ Social Commerce Feature; WordPress Beefs Up SMB Monetization Options; How to Follow and Unfollow Topics on Twitter”

Social Media Slice for November 22, 2019: Some Users Can Now Schedule Tweets Via Twitter; Android Gift-Giving Guide; How To Grow Instagram Followers After Algorithm Changes

MAIN SLICE 📌 Some Users Can Now Schedule Tweets Via Twitter- Whoa! What? Ok, it is not an edit button. But to be able to schedule direct instead of using 3rd party sites, interesting. Still in beta testing. “Tweet scheduling on twitter .com? Yes please! Starting today, we’re experimenting with bringing one of @TweetDeck’s handiestContinue reading “Social Media Slice for November 22, 2019: Some Users Can Now Schedule Tweets Via Twitter; Android Gift-Giving Guide; How To Grow Instagram Followers After Algorithm Changes”

Social Media Slice for November 21, 2019: Pinterest Updates Lens Feature to Improve Visual Search; Create YouTube Thumbnails That Win the Click; 15 Podcast Tools to Take Your Show from Good to Great

MAIN SLICE 📌 Pinterest Updates Lens Feature to Improve Visual Search- Do you know about Visual Search? It uses Pinterest Lens to allow potential customers to take a photo of something they see out in the world and turn it into a search on the platform! Sounds great. Read on. It’s getting better. “With Pinterest’sContinue reading “Social Media Slice for November 21, 2019: Pinterest Updates Lens Feature to Improve Visual Search; Create YouTube Thumbnails That Win the Click; 15 Podcast Tools to Take Your Show from Good to Great”

Social Media Slice for November 20, 2019: Growing Number of Millennials Plan to Rent Indefinitely; Squarespace Ups Its Social Game; Why You Need a Social Media Hashtag Strategy

MAIN SLICE 📌 Growing Number of Millennials Plan to Rent Indefinitely- How does that relate to you as a social media marketer? Negatively if you have any realtor clients. But a big opportunity if you can pitch to apartment management firms. Check out Apartment List survey results. “The reasoning for this is multifaceted. According toContinue reading “Social Media Slice for November 20, 2019: Growing Number of Millennials Plan to Rent Indefinitely; Squarespace Ups Its Social Game; Why You Need a Social Media Hashtag Strategy”

Social Media Slice for November 19, 2019: Video Ads Can Now Run Up To 3 Minutes On Snapchat; Facebook Ads Strategy Offers New Approach for a Competitive Marketplace; Hacked Disney+ Accounts Already on Sale

MAIN SLICE 📌 Video Ads Can Now Run Up To 3 Minutes On Snapchat- The successful 6 second ads aren’t going away; Snap just thinks this will give brands a chance to tell a longer story. Will viewers be accepting? Beta testing now. “The extended play ad unit is very similar to YouTube TrueView ads.Continue reading “Social Media Slice for November 19, 2019: Video Ads Can Now Run Up To 3 Minutes On Snapchat; Facebook Ads Strategy Offers New Approach for a Competitive Marketplace; Hacked Disney+ Accounts Already on Sale”

Social Media Slice for November 18, 2019: Wikipedia Co-Founder Launches WT:Social, A New Social Network; 10 Tips to Successfully Manage a Remote Team; 26 Technical Considerations for Migrating to a New Website

MAIN SLICE 📌 Wikipedia Co-Founder Launches WT:Social, A New Social Network- No love for Facebook these days. Last week we told you about new social network Friended. Now comes WT:Social which focuses on news, subscriptions, and promises user privacy is protected. But, no ads! “On WT, users will be able to make their own choicesContinue reading “Social Media Slice for November 18, 2019: Wikipedia Co-Founder Launches WT:Social, A New Social Network; 10 Tips to Successfully Manage a Remote Team; 26 Technical Considerations for Migrating to a New Website”

Social Media Slice for November 15, 2019: Facebook May Limit Number Of Ads Your Page Can Run At Any Time; Common Marketing Misconceptions and Facts; How to integrate Dropbox into Slack

MAIN SLICE 📌 Facebook May Limit Number Of Ads Your Page Can Run At Any Time- What? 🤔🙀😱First, relax a little. FB says these ad limits will only impact “a small percentage of advertisers” in mid-2020. It says too many ads at the same time will lead to a degraded ads performance. “We’re implementing adContinue reading “Social Media Slice for November 15, 2019: Facebook May Limit Number Of Ads Your Page Can Run At Any Time; Common Marketing Misconceptions and Facts; How to integrate Dropbox into Slack”