Social Media Slice for November 20, 2019: Growing Number of Millennials Plan to Rent Indefinitely; Squarespace Ups Its Social Game; Why You Need a Social Media Hashtag Strategy

MAIN SLICE 📌 Growing Number of Millennials Plan to Rent Indefinitely- How does that relate to you as a social media marketer? Negatively if you have any realtor clients. But a big opportunity if you can pitch to apartment management firms. Check out Apartment List survey results. “The reasoning for this is multifaceted. According toContinue reading “Social Media Slice for November 20, 2019: Growing Number of Millennials Plan to Rent Indefinitely; Squarespace Ups Its Social Game; Why You Need a Social Media Hashtag Strategy”

Social Media Slice for November 19, 2019: Video Ads Can Now Run Up To 3 Minutes On Snapchat; Facebook Ads Strategy Offers New Approach for a Competitive Marketplace; Hacked Disney+ Accounts Already on Sale

MAIN SLICE 📌 Video Ads Can Now Run Up To 3 Minutes On Snapchat- The successful 6 second ads aren’t going away; Snap just thinks this will give brands a chance to tell a longer story. Will viewers be accepting? Beta testing now. “The extended play ad unit is very similar to YouTube TrueView ads.Continue reading “Social Media Slice for November 19, 2019: Video Ads Can Now Run Up To 3 Minutes On Snapchat; Facebook Ads Strategy Offers New Approach for a Competitive Marketplace; Hacked Disney+ Accounts Already on Sale”

Social Media Slice for November 18, 2019: Wikipedia Co-Founder Launches WT:Social, A New Social Network; 10 Tips to Successfully Manage a Remote Team; 26 Technical Considerations for Migrating to a New Website

MAIN SLICE 📌 Wikipedia Co-Founder Launches WT:Social, A New Social Network- No love for Facebook these days. Last week we told you about new social network Friended. Now comes WT:Social which focuses on news, subscriptions, and promises user privacy is protected. But, no ads! “On WT, users will be able to make their own choicesContinue reading “Social Media Slice for November 18, 2019: Wikipedia Co-Founder Launches WT:Social, A New Social Network; 10 Tips to Successfully Manage a Remote Team; 26 Technical Considerations for Migrating to a New Website”

Social Media Slice for November 15, 2019: Facebook May Limit Number Of Ads Your Page Can Run At Any Time; Common Marketing Misconceptions and Facts; How to integrate Dropbox into Slack

MAIN SLICE 📌 Facebook May Limit Number Of Ads Your Page Can Run At Any Time- What? 🤔🙀😱First, relax a little. FB says these ad limits will only impact “a small percentage of advertisers” in mid-2020. It says too many ads at the same time will lead to a degraded ads performance. “We’re implementing adContinue reading “Social Media Slice for November 15, 2019: Facebook May Limit Number Of Ads Your Page Can Run At Any Time; Common Marketing Misconceptions and Facts; How to integrate Dropbox into Slack”

Social Media Slice for November 14, 2019: Google Ads Editor Update Brings New Campaign Types And Cross-Account Features; Why Pay to Promo Content; Facebook Lead Ads and Organic Distribution

MAIN SLICE 📌 Google Ads Editor Update Brings New Campaign Types And Cross-Account Features- Several solid updates from Google. It now supports App campaigns for engagement and Discovery campaigns. It is easier to share existing negative keyword lists across accounts, and more! “Historically, looking for an error in Google Ads Editor has been a bitContinue reading “Social Media Slice for November 14, 2019: Google Ads Editor Update Brings New Campaign Types And Cross-Account Features; Why Pay to Promo Content; Facebook Lead Ads and Organic Distribution”

Social Media Slice for November 12, 2019: News and Reactions to Instagram’s Move to Hide Likes; 10 Black Friday Ideas That Drive Sales; 9 Ways to Analyze Facebook Ad Performance

MAIN SLICE 📌 News and Reactions to Instagram’s Move to Hide Likes- Mixed reactions on how many people “like” the idea of hidden “likes” on Instagram. It is coming soon to some U.S. users. “For years, likes have been central to how celebrities, brands, politicians and everyday users experience Instagram, and Facebook. It’s a wayContinue reading “Social Media Slice for November 12, 2019: News and Reactions to Instagram’s Move to Hide Likes; 10 Black Friday Ideas That Drive Sales; 9 Ways to Analyze Facebook Ad Performance”

Social Media Slice for November 11, 2019: Bots Helpful Up to a Point; Help Articles vs. Blog Posts for SEO; How to Understand Facebook Group Insights

MAIN SLICE 📌 Bots Helpful Up to a Point- Trying to convince your client to use bots to streamline issue-solving? New survey says 73% consumers open to dealing with a chatbot, 68% had positive interactions, but for complex issues 57% would rather wait 10 minutes for a human than spend 5 with a bot. “ThisContinue reading “Social Media Slice for November 11, 2019: Bots Helpful Up to a Point; Help Articles vs. Blog Posts for SEO; How to Understand Facebook Group Insights”

Social Media Slice for November 7, 2019: Facebook May Start Asking For A Selfie To Verify Your Identity; Pinterest Top Trends for November 2019; How to Use LinkedIn Video to Acquire More Customers

MAIN SLICE 📌 Facebook May Start Asking For A Selfie To Verify Your Identity- No word on how this would work for small biz accounts (owner or admin faces, not the biz storefront or logo?). But is this more security or more invasion of privacy? “…according to Jane Manchun Wong, the company is now workingContinue reading “Social Media Slice for November 7, 2019: Facebook May Start Asking For A Selfie To Verify Your Identity; Pinterest Top Trends for November 2019; How to Use LinkedIn Video to Acquire More Customers”

Social Media Slice for November 6, 2019: Friended Is New Social Network; 20 Reasons Facebook Ads Fail And Improvement Insights; Don’t Reboot Computer After Ransomware Infection

MAIN SLICE 📌 Friended Is New Social Network- Far from Facebook, this platform moves your initial “is anyone out there like me” feeler directly to a personal conversation. No lurkers or haters. And no ads. “The idea is to give people a chance to share how they really feel in a vulnerable, one-to-one setting. InContinue reading “Social Media Slice for November 6, 2019: Friended Is New Social Network; 20 Reasons Facebook Ads Fail And Improvement Insights; Don’t Reboot Computer After Ransomware Infection”

Social Media Slice for November 4, 2019: Pinterest Rolls Out A New Look On iOS And Android; 5 SEO Strategies for Higher Google Rankings; How to Edit the Facebook Ad Destination URL by Placement

MAIN SLICE 📌 Pinterest Rolls Out A New Look On iOS And Android- Why a new look? To improve the experience for users and more importantly help pins better standout. Like those of your clients. “Pinterest’s new updated look for iOS and Android makes the app more “visual,” bringing personalized recommendations to the forefront ofContinue reading “Social Media Slice for November 4, 2019: Pinterest Rolls Out A New Look On iOS And Android; 5 SEO Strategies for Higher Google Rankings; How to Edit the Facebook Ad Destination URL by Placement”