TikTok, Time for Your Biz to Check Out TikTok

There is always a shiny new toy on social media. That’s a given. The variable is if as a small business owner you pick the right one to get on board with. Case in point: TikTok. Yes, the app that gives users the chance to create and share funny videos while singing, dancing, or lip-syncingContinue reading “TikTok, Time for Your Biz to Check Out TikTok”

Social Media Slice for November 25, 2019: TikTok Starts Testing ‘Shopping Cart’ Social Commerce Feature; WordPress Beefs Up SMB Monetization Options; How to Follow and Unfollow Topics on Twitter

MAIN SLICE 📌 TikTok Starts Testing ‘Shopping Cart’ Social Commerce Feature- First shoppable ads. Now testing giving influencers the ability to use social commerce URLs in their videos! A simple click of the in-video link will connect viewers to an Amazon store where they can buy official merchandise. “This new feature could very well poseContinue reading “Social Media Slice for November 25, 2019: TikTok Starts Testing ‘Shopping Cart’ Social Commerce Feature; WordPress Beefs Up SMB Monetization Options; How to Follow and Unfollow Topics on Twitter”

Social Media Slice for October 25, 2019: TikTok Raising National Security Concerns; Personalized Offers to Win Consumers Over Holiday Season; Flaunting Accomplishments Without Arrogance

MAIN SLICE 📌 TikTok Raising National Security Concerns- Because it is Chinese owned, the shiny new social media toy known as TicToc may not be all fun & games. Senate Minority Leader Charles E. Schumer (D-N.Y.) and Sen. Tom Cotton (R-Ark.), are asking if TikTok poses “national security risks.” “… Schumer and Cotton questioned TikTok’sContinue reading “Social Media Slice for October 25, 2019: TikTok Raising National Security Concerns; Personalized Offers to Win Consumers Over Holiday Season; Flaunting Accomplishments Without Arrogance”

Social Media Slice for October 21, 2019: 5 Rising Social Media Platforms to Watch; Millennials Prefer Debit Over Credit Cards; To Disable or Not To Disable Facebook Location Tracking

MAIN SLICE 📌 5 Rising Social Media Platforms to Watch- Looking to get a foothold for your clients on emerging social media platforms? Here are 5 to check out. “Why You Should Consider Using It: Without ads and algorithms, Vero is touted as the more ‘authentic’ social media platform. It’s perfect for companies that wantContinue reading “Social Media Slice for October 21, 2019: 5 Rising Social Media Platforms to Watch; Millennials Prefer Debit Over Credit Cards; To Disable or Not To Disable Facebook Location Tracking”

Social Media Slice for August 26, 2019: TikTok Advertising Step By Step; Consistently Producing Quality Video Content; Smarter Spell Check Coming

MAIN SLICE TikTok Advertising Step By Step- You will be hearing more & more about TikTok as a revenue generator for businesses. Is this short-form mobile video app so popular with the Gen Z crowd for you? Depends on your client. If so, here is a breakdown of ad services. “For targeting, TikTok offers age,Continue reading “Social Media Slice for August 26, 2019: TikTok Advertising Step By Step; Consistently Producing Quality Video Content; Smarter Spell Check Coming”

Social Media Slice for August 22, 2019: Hashtag Shoppable Offerings to Entice Gen Z on TikTok; Restaurant Marketing Revelation; and Analyze Facebook Ad Funnel Using FB and Google Analytics

MAIN SLICE Hashtag Shoppable Offerings to Entice Gen Z on TikTok- The ad model may be new to TikTok but they are working it. A hashtag challenge is normally where brands engage with users by encouraging them to make videos using a branded hashtag. TikTok is running a campaign with Kroger that lets users shopContinue reading “Social Media Slice for August 22, 2019: Hashtag Shoppable Offerings to Entice Gen Z on TikTok; Restaurant Marketing Revelation; and Analyze Facebook Ad Funnel Using FB and Google Analytics”

Social Media Slice for August 19, 2019: No More “Chats” In Facebook Groups; 10 Ways to Get More Money from Existing Clients; and Guide to Using TikTok Effectively

MAIN SLICE No More “Chats” In Facebook Groups- Notice anything on Friday in your Facebook Groups? A little feature recently introduced within Groups that let members start chats with each other by clicking on “Start Chat” tab has been disabled. “While Facebook acknowledges that “it’s really valuable to communities on Facebook to be able toContinue reading “Social Media Slice for August 19, 2019: No More “Chats” In Facebook Groups; 10 Ways to Get More Money from Existing Clients; and Guide to Using TikTok Effectively”

Social Media Slice for July 2, 2019: Kardashian Gives in to Power of Social Media; TikTok Picking Up Traction; and Tweaking Facebook Privacy to Suit Your Needs

MAIN SLICE Kardashian Gives in to Power of Social Media- If you ever need proof for a potential client on how effective social media can be in communicating a message, look to this event. Rich & powerful businesswoman Kim Kardashian was forced to rethink the already heavily promoted name of a new clothing line. “TheContinue reading “Social Media Slice for July 2, 2019: Kardashian Gives in to Power of Social Media; TikTok Picking Up Traction; and Tweaking Facebook Privacy to Suit Your Needs”

Social Media Slice for June 19, 2019: Spark Fizzled Out on Amazon; TikTok Testing Interest-Based Ad Targeting; and 7 Google Search Shortcuts

MAIN SLICE Spark Fizzled Out on Amazon- What went wrong with Spark, Amazon’s much promoted attempt to copy Instagram? Might be easier to count what went right with this shoppable feed of stories and photos aimed at Prime members. The burnt out embers can be found recycled on something called #FoundItOnAmazon. “Amazon Spark had beenContinue reading “Social Media Slice for June 19, 2019: Spark Fizzled Out on Amazon; TikTok Testing Interest-Based Ad Targeting; and 7 Google Search Shortcuts”

Social Media Slice for April 2, 2019: HOW TO LOWER FACEBOOK AD COSTS; TIKTOK WHAT IS IT; and APPLE NEW CREDIT CARD FOCUSING ON GEN Z

WELCOME SLICE SLICE is a M-F news digest targeted to assist Social Media Managers, Virtual Assistants, and Small Business Owners make sense of all the day to day social media news. Bypass the fluff. Focus on the good stuff. MAIN SLICE TIKTOK WHAT IS IT- Basically and watering it down a bit, it is theContinue reading “Social Media Slice for April 2, 2019: HOW TO LOWER FACEBOOK AD COSTS; TIKTOK WHAT IS IT; and APPLE NEW CREDIT CARD FOCUSING ON GEN Z”